{"id":25455,"date":"2025-12-03T10:36:56","date_gmt":"2025-12-03T10:36:56","guid":{"rendered":"https:\/\/realdreams.pt\/?p=25455"},"modified":"2026-09-28T21:12:09","modified_gmt":"2026-09-28T21:12:09","slug":"quatre-entreprises-alentejo-recoivent-label-durabilite","status":"publish","type":"news","link":"https:\/\/realdreams.pt\/fr\/tips-and-news\/four-companies-from-alentejo-receive-sustainability-seal-from-turismo-de-portugal\/","title":{"rendered":"Quatre entreprises de l\u2019Alentejo re\u00e7oivent le label de durabilit\u00e9 de Turismo de Portugal"},"content":{"rendered":"<p class=\"wp-block-paragraph\">La c\u00e9r\u00e9monie s\u2019est tenue au <strong><a href=\"https:\/\/btl.fil.pt\/\">march\u00e9 du tourisme de Lisbonne (BTL)<\/a><\/strong> en pr\u00e9sence de <strong>Pedro Machado<\/strong>, secr\u00e9taire d\u2019\u00c9tat au Tourisme, et de <strong><a href=\"https:\/\/portugalinspirador.negocios.pt\/attendants\/carlos-abade\/\">Carlos Abade<\/a><\/strong>, pr\u00e9sident de Turismo de Portugal. Le label de durabilit\u00e9 d\u00e9cern\u00e9 par Turismo de Portugal a \u00e9t\u00e9 l\u2019un des temps forts de l\u2019\u00e9v\u00e9nement. <\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-alentejo-companies-recognized-for-their-commitment-to-sustainability\"><a href=\"https:\/\/realdreams.pt\/fr\/regions-touristiques\/alentejo\/\">Alentejo<\/a> Des entreprises r\u00e9compens\u00e9es pour leur engagement en faveur de la durabilit\u00e9<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les entreprises <strong>Aromas dos Salgueiros (Castelo de Vide), Monte do Zambujeiro (Vila Nova de Milfontes), RTIN Group (Evoramonte) et Solar dos Ara\u00fajos<\/strong> ront \u00e9t\u00e9 distingu\u00e9es pour leur engagement en faveur de pratiques durables. Cette distinction salue la mise en \u0153uvre d\u2019actions concr\u00e8tes et mesurables, pr\u00e9sent\u00e9es au moyen de l\u2019outil de reporting organisationnel et de durabilit\u00e9 pour le tourisme (FOREST). <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Carlos Abade<\/strong>, pr\u00e9sident de Turismo de Portugal, a soulign\u00e9 l\u2019importance du programme PET 360\u00ba, qui valorise les entreprises \u0153uvrant en permanence \u00e0 rendre le secteur plus durable. Cet engagement contribue \u00e0 faire du <strong>Portugal une destination de tourisme responsable<\/strong>, en accord avec les meilleures pratiques environnementales, sociales et de gouvernance (ESG). <\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-btl-2025-sustainability-and-innovation-in-focus\">BTL 2025 : la durabilit\u00e9 et l\u2019innovation \u00e0 l\u2019honneur<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La session de la BTL a \u00e9galement accueilli un d\u00e9bat sur la formation au leadership au service d\u2019un tourisme plus durable, autour de th\u00e8mes tels que :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>La durabilit\u00e9 comme investissement strat\u00e9gique ;<\/li>\n\n\n\n<li>Les d\u00e9fis du reporting ESG (environnement, social et gouvernance) ;<\/li>\n\n\n\n<li>L\u2019impact des pratiques commerciales durables sur la comp\u00e9titivit\u00e9 du secteur.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">En plus de remettre les labels <strong>Sustainability Engaged<\/strong> , la BTL 2025 a accueilli plusieurs initiatives de Turismo de Portugal, dont une <strong>installation artistique inspir\u00e9e de la campagne \u00ab Portugal is Art \u00bb<\/strong> et l\u2019 <strong>le programme Hosted Buyers<\/strong>, qui a r\u00e9uni des voyagistes internationaux et des entreprises nationales afin de favoriser de nouveaux partenariats.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Le programme Empresas Turismo 360\u00ba : une \u00e9tape vers un secteur plus durable<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le <strong>Le programme Empresas Turismo 360\u00ba<\/strong> vise \u00e0 encourager l\u2019adoption des meilleures pratiques environnementales, sociales et de gouvernance (ESG), afin de promouvoir un secteur du <strong>tourisme plus efficace et plus durable<\/strong> .<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cette \u00e9dition a distingu\u00e9 33 entreprises de diff\u00e9rentes r\u00e9gions du pays, confirmant le r\u00f4le du programme dans la <strong>transformation du tourisme portugais<\/strong> pour un avenir plus responsable et innovant.<\/p>","protected":false},"excerpt":{"rendered":"<p>Turismo de Portugal a d\u00e9cern\u00e9 le label \u00ab Sostenibilit\u00e9 engag\u00e9e \u00bb \u00e0 quatre entreprises de l\u2019Alentejo dans le cadre du programme Empresas Turismo 360\u00ba (PET 360\u00ba). <\/p>","protected":false},"author":10,"featured_media":42414,"parent":0,"menu_order":42,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[29],"tags":[1048,1153],"attraction-categ":[1066],"localidade":[1216],"content-type":[1077],"grupo-de-experiencias":[],"experiencia-tipo":[],"regioes_turisticas_term":[196],"class_list":["post-25455","news","type-news","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-award","tag-sustainability","attraction-categ-festivals-events","localidade-all-regions","content-type-post-news-events-and-tips","regioes_turisticas_term-alentejo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v28.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Four companies from Alentejo receive Sustainability Seal from Turismo de Portugal - Real Dreams<\/title>\n<meta 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